Televisions have taken a huge leap in quality in recent years, with changes that are perceived at first glance, such as the size of the panels, and others that from the guts of the device make us receive an almost perfect image. However, although the televisions we buy are normally calibrated, there are things that the user can do to improve the viewing experience.
This initial calibration does not guarantee that you will take full advantage of the capabilities of a tool as powerful as today’s televisions and, due to laziness or ignorance, many users stop taking advantage of all its possibilities.
In order to squeeze the technology out of televisions, users may have to modify some of the predefined parameters, such as brightness, colors, contrast or sharpness, and it is advisable to resort to the display modes offered by the device depending on of the content they want to see. In addition, it is important to consider variables such as the television situation, the viewing angle or the lighting, among other things.
KEYS TO IMPROVE THE IMAGE OF THE TELEVISION
For this reason, Philips experts have compiled a series of tips to get the most out of televisions, referring in each case to some functions that they have developed to make the most of the technology of each of their devices.
In this sense, they consider it important that before viewing a film or series, for example, users adapt the levels of color, brightness and contrast to achieve greater realism, as well as a fluid and uncut viewing. Most manufacturers make this job easier by incorporating viewing ‘modes’ based on each content.
Philips has worked especially in the ‘cinema mode’, with which the television will adapt the different values so that the movies or series look in the best possible way. In addition, this mode includes ‘Filmmaker Mode’ technology, which deactivates the enhancements made by the television automatically so that users can see the content as the director intended it to be seen.
The company’s experts warn that the movement of movies and series is one of the most affected points by the compression of the content, which allows it to occupy less space and can be transmitted more easily in ‘streaming’ (on platforms like Netflix) or traditional TV channels.
To solve this problem, Philips televisions have the ‘Motion Cinema’ option, which provides smooth image interpolation and allows for natural displacements. In this sense, experts recommend that this mode is not activated to the maximum, since it could show a movement “too abrupt and artificial”.
LIGHTING AND SOUND MATTER TOO
In addition to the quality of the image, there are external aspects that affect the correct viewing of audiovisual content. In this sense, although technology has advanced a lot, it is still important to avoid direct reflections from windows and to stand at a relatively centered viewing angle with respect to the screen.
In this area of lighting, Philips has been working on ‘Ambilight’ technology for years, with which it projects the colors of the screen onto the wall and creates a feeling that the image is jumping the limits of the screen. The company has worked so that this lighting is also adapted depending on the color or texture of the wall where the television is located.
Another important advance is the ability of many current televisions to detect content in Dolby Vision to automatically provide higher image quality. Philips allows personalization with Dolby Vision Bright and Dark: with the first function, Philips TVs enhance color, brightness and movement, while with Dolby Vision Dark, the traditional Dolby format, users can watch the series or the movie , just as the director conceived it.
Finally, Philips experts remember that sound settings are just as important as picture settings. For this reason, they have incorporated into their televisions the possibility of resorting to Artificial Intelligence so that the TV adjusts according to the type of content, be it cinema, sports, music or news, thanks to the ‘AI Sound’ mode.