New York, .- The giant of the entertainment Disney assumes from this Tuesday the “total operative control” of the platform of “streaming” Hulu as part of an agreement with the telecommunications company Comcast, as they announced both in a joint statement.
Under the agreement, as of the year 2024 Comcast can force Disney to buy 33% of Hulu corresponding to its subsidiary NBCUniversal for a minimum value of 27.5 million dollars or at a fair market price.
Disney became the majority shareholder of Hulu following its acquisition of assets from 21st Century Fox this past March and currently holds two-thirds of the firm, while NBCUniversal owns the remaining third.
The NBC channels will be available on Hulu Live for a higher price than previously agreed and NBCUniversal will be able to broadcast the same content on its own “streaming” platform, which will be released in the spring of next year.
Apart from the agreement with Disney, the statement said, “Comcast has agreed with Hulu to extend its NBCUniversal content license and the Hulu Live broadcast agreement of NBCUniversal channels until the end of 2024, as well as to distribute Hulu on its Xfinity X1 platform. “
NBCUniversal will be able to finalize most of its content licenses agreed with Hulu in three years, and within a year that Comcast subsidiary “will be entitled to issue certain content on its own service that is currently licensed exclusively to Hulu.”
Citing sources close to the matter, that means that Comcast wanted to offer NBCUniversal content service for about $ 12 a month, but then Disney set the price of its Disney + platform at $ 6.99, which led to lower the price. subscription about 10 dollars per month.
Disney and Comcast said in the statement that they will finance the 9.5% stake that Hulu bought back from AT & T, and have agreed that Comcast’s interests in Hulu “will never be less than 21%” to ensure it receives at least 5%. , 8 million when exercising its put option (EFEUSA)